Expertise
Our know-how in sensoriality
At Naturacare, sensoriality is at the heart of our formulations: taste, texture, aroma, and colour are thoughtfully crafted to deliver a pleasurable experience, strengthening consumer adherence.
Our expertise
Creating a successful sensory experience means combining technique and emotion
Mastery of a broad range of sensory galenic forms
Our expertise relies on an extensive range of sensory galenic forms, tailored to every target and market:
- Liquids: sticks, shots, syrups, liquid capsules, and softgels
- Powders: to dilute or orodispersible
- Tablets: effervescent, suckable, or chewable
Each format is developed to optimise practicality, texture, and palatability, while ensuring active stability and a pleasant experience at every intake.
A multi-factor approach delivering a holistic sensory experience
At Naturacare, we design dietary supplements that mobilise all five senses, creating coherent, engaging, and memorable experiences.
- Sight: Transparent capsules, bi- and tri-layer tablets, bicolour softgels — we create visually distinctive products.
- Taste: Precise work on sweetness, acidity, and flavour pairings to maximise pleasure at every intake.
- Smell: Expertise in flavouring and odour masking to support a pleasant and memorable experience.
- Touch: Melt-in-the-mouth textures, crunchy or effervescent sensations — each designed for its specific use.
- Hearing: Formats like effervescent tablets add a playful auditory dimension, amplifying sensorial perception.
Aromatic partnerships for unique signatures
We collaborate closely with flavourists and specialised suppliers to develop exclusive flavour profiles.
These partnerships allow us to:
- Create differentiating flavour pairings aligned with market trends
- Effectively mask unwanted tastes from active ingredients
- Adapt sensory profiles to local and cultural preferences
Each formula becomes the expression of a unique sensory identity, purpose-built to captivate your consumers.
Want to know more about our sensoriality expertise?
Market
Turning your products into a sensory experience
Growth of sensory galenic forms by 2025:
Chewable / lozenge tablets:
+14,1%
Effervescent tablets:
+14,2%
Liquid solutions:
+4,7%
Source: European Market, Sell Out Cereals Data 2025
The dietary supplement market is evolving: sensoriality has become a major lever of differentiation.
Driven by “no-pills” and foodification trends, consumers now seek galenic forms that combine efficacy and pleasure.
At Naturacare, we turn these expectations into high-value sensory solutions: children’s syrups, energising chewable tablets, effervescent hydration formulas, liquid nutricosmetics, and collagen-based powders.
With our market and technological expertise, we transform consumption trends into real growth opportunities for your brands.
NaturaGo®: private label sensory products
With NaturaGo®, fast-track your launches through a selection of ready-to-market sensory formulas.
Innovative, high-performing, and crafted for pleasure.
Harmonity +
Bi-layer, dual-flavour chewable tablet with dual action: hormonal balance and relaxation, supporting the menstrual cycle.
Hydra Beauty
Watermelon–cucumber flavoured effervescent tablet with aloe vera, vitamins, and hyaluronic acid to support the beauty of skin, hair, and nails.
CollaMarine
Delicious liquid stick with Naticol® marine collagen and hyaluronic acid to help reduce the appearance of wrinkles and age spots.
CollaGreen
Lemon-flavoured liquid nutricosmetic stick with the vegan active Astrion®, known to support collagen and hyaluronic acid production.
Bacti Serenity
Natural red-fruit powder to take directly in the mouth. Enriched with biotics and ashwagandha to support stress relief.
Frequently asked questions about our sensory solutions
Which galenic forms offer the best sensory experience?
It depends on the consumer, age group, and intended benefit.
For humans: chewable tablets, effervescents, liquid sticks, or powders offer enjoyable experiences suitable for all ages.
For animals: palatable powders, chewable tablets, or flavoured liquids ensure easy intake and excellent palatability.
How do you test taste and texture?
Our internal testing panels systematically evaluate all sensory criteria to ensure an optimal consumer experience. For animals, we may rely on external palatability panels.
Can flavours be customised for specific markets?
Yes. We develop exclusive flavours tailored to local preferences, health positioning, and food trends in each country.
Does sensoriality impact efficacy?
Indirectly, yes. Enhanced pleasure boosts adherence, which supports regular intake and strengthens perceived efficacy.
Our other expertise areas
